On 21 November 2015, James Bates had three friends over to watch the Arkansas Razorbacks play the Mississippi State Bulldogs. Bates, who lived in Bentonville, Arkansas, and his friends drank beer and did vodka shots as a tight football game unfolded. After the Razorbacks lost 51–50, one of the men went home; the others went out to Bates’s hot tub and continued to drink. Bates would later say that he went to bed around 1am and that the other two men – one of whom was named Victor Collins – planned to crash at his house for the night. When Bates got up the next morning, he didn’t see either of his friends. But when he opened his back door, he saw a body floating face-down in the hot tub. It was Collins.
A grim local affair, the death of Victor Collins would never have attracted international attention if it were not for a facet of the investigation that pitted the Bentonville authorities against one of the world’s most powerful companies – Amazon. Collins’ death triggered a broad debate about privacy in the voice-computing era, a discussion that makes the big tech companies squirm.